Chapter 359: Not quite what I had hoped for
Chapter 359: Not quite what I had hoped for
'My father said that apart from your quote on blue ocean strategy, there's nothing else that stands out. However, for the article that's going to be serialised, you can leave him some for each issue in the future.' Jin Ling finally finished her phone call and came over with her phone in hand.
This was within Feng Yiping's expectations. It was good that they valued that article.
'That's normal. However, once my assertions are proven one by one, they won't think that way anymore.'
'Then I'll be going!'
'Wait,' Feng Yiping looked at her, worried. "Stay here tonight. You're not in a state to work late at night, and I don't want to bother driving you.'
'Yes, stay here, Sister Jin!" Huang Jingping also said, 'I'll help you make the bed.'
'No,' Jin Ling stopped Huang Jingping, "I'd rather sleep on the first floor!'
'I'll go make the call too," Feng Yiping walked quickly towards the study.
Hearing her say that, Feng Yiping and Huang Jingping vaguely guessed the reason why it was inappropriate for him to stay here, so they let the two girls blush.
'Hello, old classmate, have you eaten?'
Feng Yiping heard footsteps approaching. 'What do you mean, have you eaten? I ate a long time ago, at the library! And you? No evening study session?'
'Hey, hey, I was studying at home, and you were at the library reading, or were you checking out the cute guys?'
'I was checking out the pretty girls!'
I'll be damned, this Miss Zheng is really something. Feng Yiping didn't dare flirt with her any further. 'Have you read the magazine I sent you? Has the mayor read it? What's his opinion?'
'I think you've done a good job. You've already helped distribute a dozen copies of the magazine at two colleges in the past two days. My mother also thinks it's good. You can send her a few copies of each issue in the future. My father gave the highest praise to the article in which you proposed the blue ocean strategy.'
Alas, in the end, only the knowledgeable people think his article is good. Feng Yiping also put a lot of effort into the other articles, but now everyone thinks they're ordinary.
'Thank you then. Seeing how helpful you are, I've decided that I won't charge you for the magazines I send your mother in the future.'
Whether it's Director Jin or Mayor Fang, they never mention money. Come on, I have to cover the costs of a beautifully decorated book with high-quality paper!
'Haha, that's your true character! By the way, when are you going home?'
'I'm afraid it'll be late. I'll definitely call you when I get back to the province. I still have something to discuss with you.'
'Something? What is it?' Zheng Jiayi asked.
'Something good. I'll tell you then. And I'd be grateful if you could help me push things along at the university, especially with those well-known professors. I'll definitely thank you!'
The thing Feng Yiping was talking about was still the same thing he had told Jin Ling about. He planned to bring Zheng Jiayi into the fold, and it was also necessary to befriend Mayor Fang. With him looking out for you, you don't have to worry about being difficult by those few factories in the city.
Mayor Fang still has more than a year left in his first term, and he might even get re-elected for another term, or move to the municipal party committee, in which case his term would be even longer.
Fortunately, judging from Feng Yiping's interactions with them, neither Jin Ling nor Zheng Jiayi are the type of people who are insatiably greedy.
In the following days, Feng Yiping continued to promote the magazine around the school. By this time, his magazine, and in particular his article, had already become slightly famous among the teachers. Anyone who got hold of a copy would immediately flip to that page and read it.
Dean Zhao walked out of Weilun Building at a leisurely pace and saw another bloated-looking student approaching him. He looked familiar. 'Oh, Feng, were you waiting for me?'
'Yes, I wanted to ask you for your opinion on my magazine.' Feng Yiping was worried that he hadn't read it yet.
'I've read your magazine and it's not bad,'
Feng Yiping already guessed what the dean was going to say next, and sure enough, 'especially the article on blue ocean strategy, it's quite good. You've probably finished writing it already, but you must pay attention to combining theory with practice, and it would be best to have ready-made case studies to illustrate it. When you've finished the whole series, I can recommend it to the university press for publication.'
'Thank you, Dean!' It's not hard to get published when I've really written it all out!
What I really want most is for you to recommend it to the dean. If he says it's good, like you did, will there be any problem getting this magazine published in the mainland? Will it become popular?
There's a ready-made example. Two years ago, he personally selected a reporter to ask a question, and it turned out to be a great success, making a female reporter surnamed Wu famous.
'Work hard. If you can maintain the current level in the follow-up, your new theory will make the dissertations of many of our doctoral students pale in comparison.'
Once I have written it all out, it will definitely dwarf the monographs of many professors.
'Thank you, President, for your encouragement. Shall I send you a few copies every month?'
'Absolutely!' The President gave him a friendly pat on the shoulder and strode off to class.
A little disappointed, Feng Yiping of course knew that the theory he had proposed would be a hit, but what he hoped most was for the magazine to become popular!
However, if the companies that receive the magazine also think highly of his theory, it would be a good first impression.
Hong Kong, inside the magazine company, Bao Zhuoyuan received a phone call, 'Hello, Mr. Guo, your company wants to subscribe to our magazine, right? Thank you very much! Would you like to meet the author? Want him to give a speech? Sorry, several companies have already made such a request, but the author really can't find the time right now. Okay, when possible, we will definitely give your request priority.'
This is a company he has visited before, and now he has decided to subscribe and also wants to invite Feng Yiping to give a talk.
It is of course good to increase regular subscribers, but for a magazine, advertising is the main source of income.
After hanging up the phone, Bao Zhuoyuan walked over to the advertising department and asked, 'Has anyone contacted you?'
The head of the advertising department shook his head a little despondently, 'Not a single one.'
'Have confidence. The feedback we have received indicates that anyone who has read the magazine is interested in Mr Feng's article. The situation will definitely improve as more and more people read it.'
'The problem is that we sent the magazine to those large companies, and I'm afraid many of the packages were thrown in the trash without even being opened!' The head of the advertising department said in a low voice.
For example, with Microsoft, they know that the executives and research institutes in various places have received a total of 200 copies. Optimistically, it would be good if only two people have seen it so far.
This is indeed a major problem.
In the afternoon, Feng Yiping received a call from Bao Zhuoyuan: 'President Feng, I'm sorry, the situation is not ideal.'
'It's okay, I was prepared for this. The worst-case scenario is that the situation will not improve until after the March issue comes out.' Feng Yiping said this with a light heart, but in fact he was still a little upset.
Now that he thinks about it, in the first issue of the new year, when everyone is publishing all kinds of outlooks for the new year, it was not easy for their magazine to stand out.
'Everyone has praised your new theory, but we are worried that many large companies probably haven't even read the magazine we sent them.'
'So, Mr Bao, we can't just sit around and wait. There are so many multinational companies with offices in Hong Kong. Could you please take the colleagues from the magazine and visit them one by one? Also, many multinational companies also have regional headquarters in mainland China, such as those large car companies. These are our target advertisers. The magazine should also come up with a promotion plan. We must establish contact and maintain contact first, don't you agree?'
'Yes,' Bao Zheyuan patiently listened to Feng Yiping's explanation. 'That's what I was thinking. If they won't come to us, we'll go to them. I've already asked them to work on a plan.'
'That's good. Tell everyone at the magazine that the difficulties are only temporary and that they must have confidence.'
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